Building Partnerships to Expand Your Community Network
Smart business owners, especially small business owners, know that they cannot succeed solely on their own or…
Recent Posts
Category: Practice Marketing
Practice Newsletter Content Strategies
A practice newsletter is a great way to engage patients and demonstrate your PT expertise, while also…
Patient Lead Generation: Where Are Your Patients Coming From?
One of the biggest challenges for private practice marketing is determining the effectiveness of your campaigns, promotions,…
Marketing Health and Wellness Services
Many private practices have expanded their services beyond physical therapy and into complimentary fields. These include personal…
Marketing with Financial Communications for PT Practices
Marketing is most often associated with acquiring new customers, acquisitions, or engaging with existing or previous customers,…
Sports Marketing and Seasonal Strategies
Sports are a seasonal activity that can generate big revenue for physical therapy practices. From preseason warmups…
Intake Marketing for New Physical Therapy Patients
Intake marketing is often the first set of communications that a new patient receives about your practice.…
Sustainable Practice Management and Marketing
Most physical therapy marketing blogs, including ours, focus on getting more new patients and growing your practice.…
4 Design Guidelines for Effective Print Marketing
Knowing what to say and how to say it are two of the biggest marketing challenges faced…
Effective Messaging Strategies for PT Marketing
The difference between an everyday marketing campaign and a record-setting promotion usually comes down to two things.…
Networking Increases Physician Referrals for PT
Many practice owners and PT marketers struggle to cross the threshold and develop strong referral relationships with…
Tracking Your Campaign Data and Marketing Results
Every reputable marketer will tell you that a campaign is only as good as the results it…
