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Recent Posts

Category: Website Tips

Reactivating Patients
Best Practices for Reactivating Patients

Reactivating patients is key to building a loyal group of clients that both visit your clinic and…

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Marketing Analysis
Marketing Analysis for PT Practices

Our last blog talked about using your practice’s data and statistics to prepare your annual marketing plan.…

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annual marketing plan
Preparing Your Annual Marketing Plan for Private Practices

As the year comes to a close, it’s time to start your annual marketing plan for the…

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Direct Access Marketing for Rural PT Practices
Direct Access Marketing for Rural Practices

More and more states are passing legislation allowing direct access to PT services. Therefore, practices should start…

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Patient Engagement Strategies for Newsletters
Patient Engagement Strategies for Practice Newsletters

Is your practice creating and sending monthly newsletters or e-newsletters to patients? You and your team might…

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Recruiting
Recruiting and Growing Your PT Practice

Managing your PT practice goes beyond marketing and converting new patients into loyal, lifelong customers. Your practice…

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practice marketing plan
Practice Marketing Plan and Checklist

Every physical therapy practice needs a marketing plan. This plan acts as the roadmap for your practice…

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New Patient Funnel
Inside the Patient Funnel for Physical Therapy

Every consumer-focused industry has a funnel or a process that maps consumer interactions and decisions prior to…

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Best Practices for Direct Mail Marketing to Physicians
Best Practices for Direct Mail Marketing to Physicians

The healthcare and insurance landscapes continues to change. Thus, physical therapy practices can struggle to secure and…

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Brand Guidelines
How to Write Brand Guidelines for Your Practice

The mark of a truly exceptional brand is the uniformity and consistency that aligns all its marketing…

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Holiday Marketing for PT Practices
Holiday Marketing for PT Practices

The holidays can often be a tough time of year for physical therapy practices. Patients are busy…

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Phone Calls with Upset Patients
How to Handle Phone Calls with Upset Patients

One of the most challenging parts of your staff’s job is handling upset patients. These communications most…

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